Employee Advocacy for Startups

Employee Advocacy for Less Than 100 Employees

What is Employee Advocacy? Employee Advocacy is including employees in social marketing by empowering them to share corporate content on their powerful social networks. This results in higher marketing ROI, sales and employee morale.   Employees, especially in startups are … Read More

3 Easy Ways to Add Personal Touch to your Social Media Posts

There are very simple methods to add personal touch when you post on Social Media. As businesses moved away from mom-and-pop stores to big super markets and from super markets to online purchases, personal touch has been in the downward trend. … Read More

a/b testing for social media

How to Utilize Social Media AB Testing Results in Your Business

According Wikipedia, AB Testing is defined as,   In marketing and business intelligence, AB testing is jargon for a randomized experiment with two variants, A and B, which are the control and treatment in the controlled experiment .[1] It is a form of statistical hypothesis testing with two variants leading to the … Read More

social media marketing terms definitions

Social Media Marketing Terms

  Social Media Marketing Terms Used Daily   There are several Social Media Marketing terms used daily around us. Sometimes, they are used in different context from one place to another. I have tried to gather the most common ones … Read More

Repurpose articles to increase leadgen

How to Repurpose Articles?

  Repurposing articles is to convert them into different mediums to consume the same or similar content. This should not be done to increase SEO because that will not work due to search engine’s index content. However, you should repurpose articles in order … Read More

Can I Backdate my Posts?

Backdating Posts is OK when you missed that announcement!   In the financial world, backdating anything is illegal, which makes backdating an article sounds odd. However, in the blogging world a few apps let you backdate your articles.   WordPress … Read More

content marketing and socialmedia marketing

How to Crowdsource Blogging?

Have you thought about crowdsource blogging? You may agree blogs are the best channels to publish company messages, demonstrate thought leadership, and provide valuable content to your audience. Once you start generating great content, start sharing them on social media to immensely increase … Read More

repurpose artilces for social media

How to Repurpose Blogs for Social Media?

Repurpose Blogs   Repurposing blogs are for reaching new audiences who consume different forms of information and hangout at different places on the internet such as social media, blogs, forums and video sharing sites.   Every social network is unique in terms of how people … Read More

How to Promote Blogs on Social Media

Promote Blogs on Social Media   Content creation is only the first step, promoting content is a continuous and a very crucial step in content marketing. There are several things you can do to promote and endorse blogs on social … Read More

How Do I Write Effective Blogs?

How Do I Write Effective Blogs?   If you have established audience, you tend to write about broad topics such as your vision or thoughts on a market segment. But, if you are not there yet and still working on building your … Read More