What’s your Social Media Marketing Funnel?

All types of businesses are realizing the power of social media marketing and increasing their budgets to Social media marketing. When there is an investment results are measured and ROI is questioned repeatedly. The sad part is 75% of marketers cannot … Read More

3 Easy Ways to Add Personal Touch to your Social Media Posts

There are very simple methods to add personal touch when you post on Social Media. As businesses moved away from mom-and-pop stores to big super markets and from super markets to online purchases, personal touch has been in the downward trend. … Read More

Are Landing Pages dead in this era of Social Media Marketing?

Wikipedia defines Landing Pages as “A landing page, is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement“.  These pages are relevant even today in this era of social media. They are created to convey … Read More

social reach facebook linkedin twitter

Social Reach Calculator

  Increasing social reach is one of the best ways to find new audiences for your company. At Advo.Ninja, we built a reach calculator for marketers to calculate potential social reach by utilizing employee and other advocates networks.   Inputs for Social Reach Calculator   1. Number of Employees … Read More

viral marketing social reach

How is Viral different from Social Reach?

In social media world, viral and social reach are frequently used terms, which are sometimes used interchangeably. Even though both broadly mean popularity of content, there are differences in why they are published and what type of popularity is meant with … Read More

a/b testing for social media

How to Utilize Social Media AB Testing Results in Your Business

According Wikipedia, AB Testing is defined as,   In marketing and business intelligence, AB testing is jargon for a randomized experiment with two variants, A and B, which are the control and treatment in the controlled experiment .[1] It is a form of statistical hypothesis testing with two variants leading to the … Read More

fake social media followers

Buying Followers Will Not Work. Why?

Buying followers on Facebook, Twitter, Pinterest or any other social network has raised many questions including ethics. There are several products and services built around buying and selling followers. See How Facebook Likes get Bought and Sold.   1. Ask Yourself … Read More

social media marketing terms definitions

Social Media Marketing Terms

  Social Media Marketing Terms Used Daily   There are several Social Media Marketing terms used daily around us. Sometimes, they are used in different context from one place to another. I have tried to gather the most common ones … Read More

Create Facebook page

Do I Need a Facebook Account to Create a Facebook Page?

With 1.5 billion monthly active users with Facebook account, it is the biggest social network. There are about 55 million Facebook Pages. Though most of the pages are created for businesses, there are pages created for different causes as well.   When … Read More

Can I Backdate my Posts?

Backdating Posts is OK when you missed that announcement!   In the financial world, backdating anything is illegal, which makes backdating an article sounds odd. However, in the blogging world a few apps let you backdate your articles.   WordPress … Read More

LinkedIn

How to Effectively Create and Manage LinkedIn Page for a Business

Create and Manage LinkedIn Page   Over three million companies currently have LinkedIn pages and thus provide a great frontier to show all the products and services provided by companies and allow content to be visible to everyone to increase … Read More

Social Media Calendar Free Template

  Social Media Calendar Template     In this blog, I am going to provide details on how I created this template and how to use this efficiently. See How to Build a Social Media Marketing Calendar for knowing the importance of … Read More

How to Build a Social Media Marketing Calendar 

  Once you’ve stepped into the social media networking and marketing brigade there is very little you can do to actually get out of it. That being said, why would you? Social media is the most excellent and foremost way … Read More

repurpose artilces for social media

How to Repurpose Blogs for Social Media?

Repurpose Blogs   Repurposing blogs are for reaching new audiences who consume different forms of information and hangout at different places on the internet such as social media, blogs, forums and video sharing sites.   Every social network is unique in terms of how people … Read More

How to Promote Blogs on Social Media

Promote Blogs on Social Media   Content creation is only the first step, promoting content is a continuous and a very crucial step in content marketing. There are several things you can do to promote and endorse blogs on social … Read More

How to Create and Kickstart Facebook Page

Find new audiences just by having a great Facebook Page   Creating a Facebook page is very critical to find new audience for your business. The following are a few tips to make your page stand out and kickstart to … Read More

Sponsored Vs Organic Social Media Marketing

With over 70% of US online adults using social media networking, social media marketing is becoming increasingly critical. Content on social media are either sponsored ads or those that go viral organically.   Sponsored Social Media Marketing         … Read More