With 1.5 billion monthly active users with Facebook account, it is the biggest social network. There are about 55 million Facebook Pages. Though most of the pages are created for businesses, there are pages created for different causes as well.
When it comes to businesses, creating a Facebook page is very crucial. In order to create a Facebook page you need to have a Facebook account. Unlike LinkedIn that requires you to have an email address with the company domain name, Facebook requires any Facebook account, whether associated with your company email address or not. (See tips on creating a great LinkedIn Page).
However, keep the following in mind.
1. Using Personal Account to Create a Facebook Page
If you have a Facebook account and use regularly, use the same account to create the page. This makes it easy for you to manage. Only you can see that you are associated with the page. You can keep your personal activities separated from page activities by choosing the profile you want to use. For example, when you want to post company content, you have to toggle your account to choose Page and toggle back to your personal profile for other activities.
You can create multiple pages with a single Facebook account.
2. Do not Create a Fake Facebook Account
Creating a fake account in order to create a page is very risky. If Facebook marks your account as fake then it is not possible to get back the ownership of the page.
3. Share Admin Rights
Under the page settings -> Page Roles you can add another Facebook member as admin. If there are multiple people in your team that can share responsibilities of the company Facebook page, add them as admins. They will have the exact same rights as yours.
Once you create a page, strategize how to kick-start the page.